BESKAR RELEASE ACTIVATION

RELEASE MUSIC.
REACH PEOPLE.

Releasing a track is only the start. Beskar Release Activation puts a targeted promotion plan behind your music: genre-specific DJ promo, direct outreach and Meta advertising, followed by campaign feedback. Choose the version that fits where your music is today.

Activation without mastering ↗ Activation + mastering ↗

Want to compare all the options? Explore the Release Activation hub ↗

CHOOSE THE RIGHT STARTING POINT

One campaign.
Two ways to start.

The promotion is the same. The difference is whether your track still needs professional mastering.

01 / WITHOUT MASTERING

Already mastered?

Your final mastered audio is ready. We focus on getting the release in front of relevant DJs, tastemakers and potential listeners.

Genre-matched promo send-out to DJs and tastemakers
Direct outreach to up to 10 selected DJs
Targeted Meta advertising, with ad budget options
Campaign support, follow-up and feedback

Choose without mastering ↗

02 / WITH MASTERING

Need mastering first?

Start with professional mastering by Equus, then move into the same Release Activation campaign.

Professional mastering by Equus, with one revision included
Standard mastering delivery in 3 to 5 working days
The same DJ promo, direct outreach and Meta campaign
Campaign support, follow-up and feedback

Choose with mastering ↗

Each activation covers one release, which may contain multiple tracks. The mastering track count, ad-budget options, current prices and full conditions are shown on the relevant Dance Music Merch product page.

THE PROCESS

From release
to real outreach.

More than an upload or a playlist pitch: a coordinated campaign with a clear purpose.

01 / PREPARE

Tell us about the release.

After ordering, you receive an intake form for the release date, label, artwork, track links and target DJs. If you chose mastering, that step comes first.

02 / ACTIVATE

Get it to the right people.

We combine targeted promo send-outs and direct DJ outreach with Meta ads aimed at relevant audiences. The ad budget is selected when ordering.

03 / FOLLOW UP

Learn what happened.

Campaign follow-up and feedback help you understand the activity around your release and inform the next one. Specific streams or placements are never guaranteed.

MMG LABEL OR INDEPENDENT

Not only for our labels.

Release Activation is required for music released through Flash Forward Presents, Southwest Branded or Taron Records. The same service is available for independent releases and releases on other labels.

Release Activation is a promotional service, not a replacement for your distributor. Whether or not you need mastering, select the appropriate package above and provide your release details after ordering.

Ready to make the release count?

Explore the Release Activation options and order securely through Dance Music Merch.

Explore all options ↗

RELEASE MUSIC.REACH PEOPLE.

One campaign.Two ways to start.